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B2B Lead Management Market Heats Up

Online Marketing Institute

The problem is: these platforms are heavy on campaign design, execution, and reporting and light on lead management. Tools that analyze who’s clicking – and help B2B marketers make heads or tails out of Google’s analytics – are bleeding over into the lead management space. 4) Online portals – I know, this is a broad category.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Social Media Not Preferred Recommendation Resource by MediaPost Online Media Daily. While 28% planned to use internal resources to launch new initiatives, 25% turn to social media consultants. New Chart: Survey Says Inbound Marketing Budgets on the Rise by HubSpot Blog. Small Biz Lead Gen Surges with Social by eMarketer.