Blog: TIBCO’s Tips and Tricks for Getting the Most Out of Sales AI Assistants
Conversica
SEPTEMBER 23, 2019
3 – Leverage Dual Nurture and Dual Outreach. Like a lot of Sales and Marketing teams, TIBCO leverages marketing automation tools and CRMs including Marketo and Salesforce. Gallagher suggests that companies employing Sales AI Assistants should leverage “dual nurture” and “dual outreach.” 5 – Provide AI Feedback.
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