article thumbnail

How to Choose an A/B Testing Tool in 2024

Convert

Did you hear about website optimization on a growth marketing podcast and had this tool recommended to you? Ruben De Boer, Lead Conversion Manager at Online Dialogue And this is Max Whiteside’s take. A slow-loading page can increase the bounce rate and irritate users, leading to fewer conversions.

article thumbnail

How to Choose an A/B Testing Tool in 2023

Convert

Did you hear about website optimization on a growth marketing podcast and had this tool recommended to you? Ruben De Boer, Lead Conversion Manager at Online Dialogue. Max is the Content Lead at Breaking Muscle : Define the testing scope, as doing so will enable you to restrict the testing capabilities of your A/B testing tool.