SnapApp

MAY 29, 2018

Product planning, marketing funnels and sales enablement will only get you so far — after that, it’s all about scaling the sales machine. For a lead to qualify as a prospect, you must have proof they at least have a need for your product or service. SQLs are the leads that have been qualified by sales. How many people are involved?

Sales Qualified Leads 103

Sales Qualified Leads Lead Ranking High Quality Lead Top of Funnel 103

SnapApp

DECEMBER 4, 2017

Takeaway : Blogging is still one of the most widely-used content marketing strategies, and for a good reason; blogging builds links (and authority), gives you a platform promote your product/service, and provides a vehicle to educate prospects. . . Takeaway : Businesses are doubling down on content marketing. MassPlanner. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

SnapApp

MARCH 16, 2017

Add to this the fact that Gartner predicts marketing technology budgets will exceed IT budgets by 2017, and it’s clear that this is no trend – technology stacks are here to stay. Check out our post 47 Tools and Resources to Build a Ridiculously Powerful Content Tech Stack. That means better ROI, and a happier C-suite. Conductor.

Enterprise Management 87

Enterprise Management Stats Marketing Automation Services Work Management 87