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How to craft successful go-to-market (GTM) strategies for startups

Tomorrow People

You can use the SWOT (strengths, weaknesses, opportunities and threats) framework as a way to gain a holistic view of your organisation. According to Gartner, six to ten people are involved in every B2B purchase. Start advertising on social media and/or Google Ads using the key points you’ve just created. Organic social.

article thumbnail

How to craft successful go-to-market (GTM) strategies for startups

Tomorrow People

You can use the SWOT (strengths, weaknesses, opportunities and threats) framework as a way to gain a holistic view of your organisation. According to Gartner, six to ten people are involved in every B2B purchase. Start advertising on social media and/or Google Ads using the key points you’ve just created.