KoMarketing Associates

AUGUST 3, 2017

Some industries have regulations where they can’t say things in a marketing or advertising context, leading to a lot more creativity when it comes to promoting a B2B company that has restrictions on what you can and can’t say. Longer Sales Funnels. This is also the case for companies that serve customers globally.

B2B Marketing 120

B2B Marketing Planning Paid Search Agency Allocation 120

Albacross

APRIL 24, 2019

By contrast, inbound marketing draws your customer into your funnel, and “earns” their attention. The same thing also applies to print advertising. The significant change in the way consumers perceive advertisements means that companies must adapt their lead generation tactics accordingly. How To Generate Leads In 2019.

Lead Generation 101

Lead Generation Lead Ranking Sales Management Sales Qualified Leads 101

SnapApp

DECEMBER 12, 2017

The marketing industry is embracing deeper analytics, integrations that align teams targeting leads at different stages of the funnel, and AI that can predict the results of a campaign and auto-optimize in real-time without human intervention. . . Search and knowledge bases will ultimately become secondary resources after these tools.

Marketing Automation Services 103

Marketing Automation Services Marketing AI Paid Content Marketing Automation 103