Adobe Experience Cloud Blog

SEPTEMBER 19, 2010

Management could understand these metrics. It was easy for the VP of Sales to see my results via a dashboard in the CRM system. Well, that is unless you were a sales rep. Your sales reps know this. It will give you something to share when you do paid advertising… . Makes sense, right?

Sales Management 48

Sales Management Paid Content Inbound Marketing Work Management 48

MLT Creative

SEPTEMBER 20, 2011

Presenting in a facile and amusing repartee of long-time buds, the founders shared the year’s accomplishments of HubSpot customers: 85,000 blog posts. “Go Big or Go Home” The pair then revealed big plans for a bigger and better HubSpot: Focus on Middle of the Funnel. Enriched customer info from Hoovers and Jigsaw.

Top of Funnel 40

Top of Funnel Advertising Agencies Jigsaw Funnel Advertising 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Every good social media plan STARTS with a solid marketing strategy but social media efforts are sub-optimized if a company is too wedded to long-term plans and can’t respond to sales opportunities happening RIGHT NOW in front of their noses. One component in sales team training is to perform a semiannual competitive assessment.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40