41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018
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APRIL 4, 2018
Orbit Media | Co-founder and CMO. . . This answers the question: "Which channels drives the highest value sales?". . Pipeline Trend by Month. This answers the question: "Is the opportunity pipeline increasing or decreasing in size?". . This answers the question: "What percentage of leads are sales-qualified?". .
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