Customer Experience Matrix
APRIL 28, 2009
nbr responses vendor 8 Marketo 6 Eloqua 3 Genius.com 3 LoopFuse 3 Pardot 2 Market2Lead 2 Treehouse Interactive 1 eTrigue 1 Vtrenz (Silverpop) 7 No Response 36 Another intriguing bit of contextual information is the deployment date of the systems. last week) but showed several features as deployed in month three. the system itself 0.67
Customer Experience Matrix
FEBRUARY 4, 2009
I do recognize that they are the best known vendors in the space (with apologies to Vtrenz , whose identity is somewhat blurred since its purchase by Silverpop ). But even including that, the first year cost for most of these will be less.) : Manticore Technology : a full-featured demand generation product. Just kidding.or
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Customer Experience Matrix
OCTOBER 27, 2006
This study looked at several types of software, not just CRM. In fact, I’m starting to think that the hosted firms catering to small and mid-sized businesses are really creating an entirely new category of software. If there is on-premise software with a similar mix of functions, I’m not aware of it. Click here for details.
Customer Experience Matrix
FEBRUARY 24, 2009
What's ultimately more important than the uniqueness of Marketo's philosophy is how they have built it into their software. Products including Silverpop Engage B2B (formerly Vtrenz), Market2Lead and Marketbright also let marketers set up small, sequential campaigns and embed them in selection framework.
WebMarketCentral
MARCH 3, 2009
Marketing automation software vendor Marketo today announced the launch of its Marketo Lead Management 3.0 software suite. With more than 200 new features, the release is the most significant since the product's initial launch in early 2008. tags: marketing automation software, Marketo Lead Management 3.0,
Customer Experience Matrix
OCTOBER 11, 2006
So it came as a pleasant surprise to find that marketing automation vendor Vtrenz’ ( www.vtrenz.com ) series “Effective Relationship Marketing” presented a fairly comprehensive overview of its topic, including several points with no obvious direct relationship to Vtrenz products. A sly joke, perhaps? But a few points caught my eye.
Customer Experience Matrix
JUNE 3, 2009
Silverpop Engage B2B (formerly Vtrenz) on Monday rele ased its first visual campaign builder, finally matching a feature offered by nearly all its competitors. The system doesn’t seem to adapt to different user skill levels or to adjust which options are exposed, although I might have missed some of these features.
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