How to Do A/B Testing in Marketing (A Comic Strip Guide)
Convert
OCTOBER 27, 2021
You can test headlines for open rates, times of day to send, CTAs to click, etc. Datasine saw a 57.48% increase in CTR by A/B testing the image on their paid Facebook ads. Multivariate Tests. A multivariate test is like an A/B/n test on steroids. Send emails ? There is a drawback of course.
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