Facebook Magazine Narrowcasting Youtube 
Webbiquity
FEBRUARY 23, 2012
It’s the tool Google will use to beat Facebook. Circles enable you to ‘narrowcast’ messages…Suddenly, Google+ can enable micro-targeting via circles.”). How to Migrate from Facebook to Google+ by How-To Geek. Google Explores Re-Ranking Search Results Using +1 Button Data by Wired Magazine.
Single Grain
DECEMBER 6, 2019
You can request a ride from Lyft via chat (Facebook Messenger and Slack) or voice (Amazon Echo), and their chatbot will let you know the current location of your driver: Passengers can use the app to choose the type of ride, make a request, track the location of the car, send friends a time estimate of their arrival, and make payment.
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