Eye-Tracking Intent Data WOMM Word of Mouth 
Valasys
FEBRUARY 28, 2020
The proliferation of technology & intermingling of the data-driven insights in the business story-telling process has made it possible for businesses to build customer loyalty with content marketing. This is called positive Word-of-Mouth-Marketing, which is arguably one of the most inexpensive ways to attract more customers.
Valasys
DECEMBER 20, 2019
Marketers need to break the glass ceilings associated with stereotypical B2B marketing activities & focus on creating new creative strategies to reach audiences, earn their attention & inspire actions to drive sales conversions and positive word-of-mouth marketing (WOMM) as well as retention post-purchase.
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