Convince & Convert

FEBRUARY 10, 2010

“We want to give SMB a complete tool to allow them to move the needle on the 20% of social media that matters.&# We've also found that event planners use Flowtown to can get a quick and accurate snapshot re: demographics for their sponsors. But, the current system is just the beginning.

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

Convince & Convert

FEBRUARY 23, 2010

On Twitter for example, if you’re tweeting about your company’s new product, you’re engaged in a customer gain event. But, if one of your followers tweets and asks you to solve a customer service problem, and you answer back, you’re engaged in a customer retention event.

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Convince & Convert

SEPTEMBER 21, 2010

I do a lot of consulting with agencies, and too often the “tech&# team gets the social media responsibility. Sometimes that’s appropriate, but ultimately social media is about messaging and relationships. I do a lot of consulting with agencies, and too often the “tech&# team gets the social media responsibility.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

MARCH 16, 2010

I've talked to many recent members who say they've already grown tired of the service and don't plan on using it much moving forward. if you haven't read it yet – [link] [link] Patrick Knauer RT @jaybaer: Great read on Twitter's challenges in the SM space.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Convince & Convert

SEPTEMBER 23, 2010

" via @jaybaer – [link] [link] Matt J McDonald "Social media isn’t inexpensive, it’s different expensive." “Justin Bieber's management team&# works 24/7.

Social Media 148

Social Media Media Paid Content Webinar Metrics 148