No High-Level Fluff: 7 Steps to Build the Best Target Account Model
Engagio
FEBRUARY 21, 2020
This activity can’t be done in a Marketing silo. Marketing needs Sales, and Sales needs Marketing to accurately select target accounts. You worked hard to build trust across your Sales team, and now comes a project that could ruin that hard-won trust if you don’t execute it perfectly. Guess what? Standardize data.
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