InsightSquared

APRIL 12, 2018

Capabilities such as multi-touch attribution and metrics such as marketing-influenced revenue are what marketers are looking for to measure the effectiveness of their activities along the buying cycle. The responses came from 410 marketing and sales professionals who use Marketo, Oracle Eloqua, Pardot, HubSpot, or Act-On.

Marketing Automation Services 159

Marketing Automation Services Enterprise Management Work Management Marketing Management 159

Valasys

JULY 1, 2021

Marketing automation solutions allow B2B marketers to personalize the emails, landing pages, and website content for different visitors on the website based on their behaviors and attributes. b) Multi-touch Reporting. Eloqua helps customers get the most out of its products by teaching and instructing them constantly.

Enterprise Management 52

Enterprise Management Marketing Management Marketing Automation Services Marketing Automation 52

SendinBlue

JUNE 29, 2022

Sendinblue Marketo Eloqua ActiveCampaign HubSpot Pardot Keap. Most touch points for retention and loyalty can be automated. Oracle Eloqua Marketing Automation is a B2B marketing automation solution for mid-sized and enterprise-level companies. On the downside, Oracle Eloqua isn’t priced to be accessible.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Albacross

JANUARY 17, 2020

In ActiveCampaign we enroll the leads into various relevant email marketing flows and onboarding activities, so we get in touch with our leads with correct timing and with relevant content based on the advanced data-filtering from Albacross. Hubspot Tried and true and the holy grail for lead tracking. GetProspect.io

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

LeadSloth

JANUARY 12, 2010

Mike Volpe , VP of Inbound Marketing, Hubspot. Steve Woods , CTO, Eloqua. Siloed, single-tactic teams must be broken down and rebuilt into an integrated function that can plan and execute multi-touch, buyer-behavior oriented campaigns that fully leverage marketing automation’s power. This will be the year of Revenue.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100

Martech

FEBRUARY 25, 2022

Automated journey programs enables marketers to execute at scale automated, multi-step campaigns across the entire customer journey (email, SMS, mobile push, social, web). Explore marketing automation solutions from vendors like Marketo, HubSpot, Salesforce and more in the full MarTech Intelligence Report on marketing automation platforms.

Marketing Automation Services 117

Marketing Automation Services Enterprise Management Work Management Marketing Management 117

SnapApp

DECEMBER 14, 2016

Closed loop attribution and reporting. Tell your story using all available multi-media. Everybody has a story to tell and this warm, human touch brings potential clients closer to you. This leads to inaccurate attribution and unknown results from marketing efforts. More Sophisticated Attribution. Personalization.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62