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How to Use Video on Websites the Right Way

Vidyard

Video allows brands to increase dwell time, improve rankings, boost conversions, and bump up engagement. Improve search rankings —websites that make effective use of video increase their likelihood of being ranked on the first page of Google search results by as much as 53x ( Forrester ). It’s a win for visitors and page owners alike.

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How to Use Video on Websites the Right Way

Vidyard

Video allows brands to increase dwell time, improve rankings, boost conversions, and bump up engagement. Learn From the Pros eCommerce tech company Shopify puts their employees—many of whom also have shops through the platform—front and center in their Careers page feature video. It’s a win for visitors and page owners alike.