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The role of AI advertising for deep customer experience personalization

ClickZ

The task of AI is to process a tremendous amount of information and interpret it in a digestible way for an ad stack to act upon. Thanks to AI in programmatic, ad purchasing has become faster, cheaper, and more efficient. Based on algorithmic buying, programmatic first came on the scene with Google DoubleClick in 1996.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

While the use of social media sources by journalists is growing rapidly, the reliability of such information remains an issue, as “the survey also made it clear that reporters and editors are acutely aware of the need to verify information they get from social media.&#. Social Media Revolution by YouTube.