Webbiquity

JULY 12, 2016

Now owned by and tightly integrated with Salesforce.com, Pardot should at least be on the consideration list of marketing automation tools for any SMB already using Salesforce. 7) Oracle Eloqua. Contact management, email segmentation/personalization/automation, message scheduling, A/B testing, and activity tracking for SMB companies.

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Marketing Automation Marketing Management 100

ClickZ

OCTOBER 22, 2020

Integrations with other tools like CRM and CDP platforms, ad platforms like Google and Facebook ads, and website analytics software. They focused on the buying journey, using HubSpot’s CRM tie-in with Marketing Hub to create targeted content on Facebook, using an integrated tool, Facebook Lead Ads in HubSpot.

Enterprise Management 133

Enterprise Management Marketing Automation Services Marketing Management Marketing Automation 133

SnapApp

APRIL 4, 2018

The MQAs are divided out by size of company - SMB, Mid-Market and Enterprise. . Cost of Customer Acquisition (COCA) – When determining the effectiveness of paid Search, Display, Social Media Campaigns etc. Tracking methods used – Google Ad Words/Analytics, Facebook Business Manager, Conductor. Tracking method – Eloqua. . .

Lead Ranking 107

Lead Ranking Paid Content Cost per Lead Marketing Qualified Leads 107

OutboundView

SEPTEMBER 20, 2018

Mixmax (SMB). If you are familiar with marketing automation tools like Hubspot or Eloqua , this would be a similar type of tool geared toward your sales team. G oogle (Adwords, Youtube, & Display Advertising) – Obviously a major player, Google can be utilized in quite a few ways. This means a sales optimization tool.

Paid Content 34

Paid Content Sales Management Enterprise Management Work Management 34

Martech

FEBRUARY 25, 2022

Also, over 70% of ActiveCampaign’s customers use its 870+ integrations including Shopify, Square, Facebook, Eventbrite, WordPress, and Salesforce. Targeted, personalized display ads. Oracle Eloqua. A graphic showing the Oracle Eloqua platform (via Oracle). Product overview. Its parent company Adobe was founded in 1982.

Marketing Automation Services 118

Marketing Automation Services Enterprise Management Work Management Marketing Management 118