B2B Lead Management Market Heats Up
Online Marketing Institute
JULY 31, 2009
The problem is: these platforms are heavy on campaign design, execution, and reporting and light on lead management. Too often, people (IT, sales, marketing, whomever) rush to buy technology which appears to solve their business issue, without taking the time to lay the groundwork for a successful implementation. Lead farming?
40 
Let's personalize your content