B2B Lead Management Market Heats Up
Online Marketing Institute
JULY 31, 2009
Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. I agree with your push to have marketing's role shift to owning/managing the customer life cycle. Direct marketing lists? Lead farming? Prospect lists?
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