The Lead Generation-Inbound Marketing- Funnel Optimization Toolkit
NuSpark Consulting
APRIL 13, 2012
If you were in marketing, you had media kits and circulations statements. Then Compuserve and Prodigy … You also had Thomas Register and mailing lists to find leads…. So let’s review the tools needed to manage an inbound marketing and conversion optimization campaign. Digital Audience Research. And a fax machine.
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