Martech

FEBRUARY 15, 2022

Over the past couple of years, research firms Gartner, Forrester, and others have heralded the arrival of digital experience platforms (DXPs); the future is now and all that (for a DXP primer, you might enjoy Pamela Parker’s article ). ” Digital experience platform evolution.

Digital Experience Platform 101

Digital Experience Platform Enterprise Management Digital Asset Management CMS Development 101

Martech

SEPTEMBER 16, 2022

Increasingly, delivering a good customer experience means delivering relevant, personalized content to customers in a way that works for them. That means scaling content so it’s always fresh, relevant and personalized across the many touchpoints consumers use when interacting with businesses. What is content marketing?

Digital Asset Management 135

Digital Asset Management Paid Content Work Management Marketing Management 135

ClickZ

AUGUST 16, 2022

All they consist of is personal information and ancillary data. With that said, here are several alternative ideas for creating personalized, targeted messages without the need for third-party cookies. If you want to succeed in the modern marketing world, you need to get personal. Cultivate truly valuable experiences.

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Digital Experience Platform Personalization Digital Asset Management Industry CMS 128

Valasys

JANUARY 14, 2020

CoreMedia Content Cloud enables businesses to deliver highly-personalized customer-experience across an array of digital channels. It is an agile platform & amongst the best-breeds of Content Management Solutions (CMSs) available in the market. ” COREMEDIA CONTENT CLOUD IS THE BEST CMS FOR E-COMMERCE.

Digital Asset Management 59

Digital Asset Management Digital Experience Platform Enterprise Management Marketing Management 59