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Book Review: Social Media Marketing – An Hour a Day

Webbiquity

At roughly 340 pages of text plus another 42 pages of worksheets, this is a meaty book, but the end result of following Dave’s hour-a-day guide is a solidly justified, strategic social media marketing plan. consumer-generated media, touchpoint analysis, measurement and metrics, planning a campaign (ugh, social media campaign ?),

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Now, you can worry about tools, and outposts, and social media tactics. To help you figure all this out, you might want to download my free social media strategy worksheet. IMO, you’ve got a great take on this — so many skip the strategic thinking and head straight into tactics. See the slide deck for details.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

We are all students in a writing program that emphasizes authenticity and voice, not marketing tactics. We are all students in a writing program that emphasizes authenticity and voice, not marketing tactics. We are all students in a writing program that emphasizes authenticity and voice, not marketing tactics.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well.

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4 Detective Tricks to Find Your Customers in Social Media | Social.

Convince & Convert

Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? I had a question: “Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere?&# Add data collection fields for Twitter, Facebook, Linkedin (at a minimum). Thanks Jay!

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Wanna to know how to get a successful media strategy, check [link] [link] Ritu Are You Taking Social Media Shortcuts? link] [link] Ritu Are You Taking Social Media Shortcuts? link] [link] Marcomé Digg your public! (: [link] AlexKaris Are You Taking Social Media Shortcuts?