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B2B Marketing Thought Leadership: Tom Pick

Adobe Experience Cloud Blog

I started experimenting with social bookmarking sites like Digg, del.icio.us Companies need to have the right tools in place (and Marketo's marketing automation software system is one of the best) and then have the right processes in place to use those tools. and StumbeUpon for B2B marketing in early 2007.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

I would put the lead management automation crop here: Eloqua, Loopfuse, Manticore Technologies, Market2Lead, Marketo, and Vtrenz. 9) Collaboration — capabilities like wikis, sales-contributed content, voting and tagging. Just makes it easier to manage all the stuff. Social networking stuff fits here too.