Online Marketing Institute

JUNE 30, 2009

Q: What advice would you give to a company that needs to increase online lead generation, but doesnt think blogging is right for its industry? For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix. A: Rethink.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Convince & Convert

JUNE 15, 2010

If you have a contact us form, an online lead generation form, an email newsletter sign-up, or a shopping cart, why are you still only asking for name, address, and email address? Have you added the ability for email recipients to share content on Twitter, Facebook, Digg and elsewhere? I didn't ever though about this.

Social Media 153

Social Media Ideal Customer Profiles Paid Content Media 153

Webbiquity

JANUARY 17, 2011

Within digital marketing, the largest share of the budget will go toward company websites (26.7%), followed by display ads (21.0%), email marketing (18.6%), search ads (13.6%), search engine optimization (7.6%), digital events (7.1%) and social networks (5.4%).&#. Paid Search Gaining Respect, But Not Enough by MediaPost Online Media Daily.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100