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B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

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Top 111 B2B Marketing Posts and 34 Hottest Topics for 2010

B2B Marketing Zone Posts

How to Kill Your Business with One Email - eMarketing Strategist , November 8, 2010. 3 Cool Lead Conversion Testing Tools - Client Bridge , October 19, 2010. 15 ways to Segment Your Leads Database for Targeted B2B Marketing Programs - B2B Lead Blog , December 29, 2010. Sales Lead Insights , November 29, 2010.

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33 (of the) Best Marketing Strategy Guides and Insights of 2010

Webbiquity

Citing research from eMarketer, Brian Solis documents the continuing shift from interruption-based advertising to earned media engagement as the primary mode of marketing, as well as shifts within the social media landscape (e.g. Edward Brice pretty much nailed the significant b2b marketing developments for 2010 (e.g. You decide.