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Multi-Step Campaign Interfaces: A Quick Vendor Survey

Customer Experience Matrix

In fact, if they're any kind of marketers at all, they'll argue it's a competitive differentiator. But at least I'll feel more justified the next I tell one of them I disagree with their choice. Here, then, is a list of vendors (alphabetically) and their interfaces.

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B2B Lead Management Market Heats Up

Online Marketing Institute

4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. Positioning yourselves as “lead management” does not help differentiate what you REALLY do.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Snooping on Facebook: Not just for stalkers any more - grow - Practical Marketing Solutions , August 17, 2010 I have one of the world’s best points of brand differentiation — I’m the only business blogger you know old enough to have a daughter-blogger! Grammatical. It’s only something I’ve been ranting about for 20 years.