Differentiation Emarketing Newsletter Word of Mouth 
Webbiquity
JULY 26, 2010
Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). CeeKue ( Promotion Word of Mouth B2C CRM Google Content Tips ). Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). Andrew Spoeth ( @andrewspoeth ). Dianna Huff ( @diannahuff ).
Online Marketing Institute
JULY 31, 2009
Positioning yourselves as “lead management” does not help differentiate what you REALLY do. How do you differentiate between these two in conversation? For example, some act as if lead management is little more than establishing an e-mail newsletter schedule. Too many with too little differentiation.
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