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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Either operated by a single person or a group from the same company. One of the components of  inbound marketing. Campaign A specific series of activities used to market a product. All of the tools and efforts utilized in the effort are part of the campaign. When an ad is displayed, it is counted as an impression.

article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Either operated by a single person or a group from the same company. One of the components of  inbound marketing. Campaign A specific series of activities used to market a product. All of the tools and efforts utilized in the effort are part of the campaign. When an ad is displayed, it is counted as an impression.