How to Nurture and Convert Leads with Email Automation
Mailmunch
MARCH 22, 2021
Once you’ve locked in their needs, you can increase your order value through upsells and cross-sells. Triggers Word-Of-Mouth Marketing (WOM Marketing). That’s why lead nurturing is crucial. Another study by HubSpot revealed consumers need anywhere from 3 to 8 touchpoints before they are ready to buy from a brand for the first time. .
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