Remove Deliverability Remove Demonstrating Intent Remove Display Remove Link Building
article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Deliverables Something produced by a project that is intended to be delivered to a customer. Demand generation Targeted marketing programs that drive awareness and incite interest in a company’s products and/or services. When an ad is displayed, it is counted as an impression. Digital marketing is widely used in B2B marketing.

article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Deliverables Something produced by a project that is intended to be delivered to a customer. Demand generation Targeted marketing programs that drive awareness and incite interest in a company’s products and/or services. When an ad is displayed, it is counted as an impression. Digital marketing is widely used in B2B marketing.