DealSignal

FEBRUARY 23, 2023

Create High-Quality Content According to the Content Marketing Institute, 87% of B2B marketers use email marketing to generate leads , and 79% of B2B marketers credit email as the most effective channel for demand generation. Case studies are another effective form of content for email marketing B2B lead generation.

Lead Generation 98

Lead Generation Email Marketing Lead Scoring Lead Ranking 98

DealSignal

FEBRUARY 1, 2024

.” “For the most part, they’re primarily used in customer service capacities or as an avenue to direct customers to a live agent. But from what I’ve been hearing, we should expect some significant leaps in the software, enough that we may even see them more involved—not just in customer service but also in direct sales.”

B2B Marketing 52

B2B Marketing Trends Work Management Marketing AI 52

DealSignal

JANUARY 31, 2023

.” “For the most part, they’re primarily used in customer service capacities or as an avenue to direct customers to a live agent. But from what I’ve been hearing, we should expect some significant leaps in the software, enough that we may even see them more involved—not just in customer service but also in direct sales.”

B2B Marketing 52

B2B Marketing Trends Work Management Marketing Management 52