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7 not-quite-predictions for marketing technology in 2016

chiefmartech

There weren’t many new big company entrants into the marketing tech space in general, although Facebook, LinkedIn, Twitter, and Google all continued to build deeper direct relationships with marketers. (C-). The next version of my landscape won’t cover all of them, just a large representative sample.

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How to ABM Like a Boss (Part 3): Get Your Data Ready

Engagio

Reps can manually find contacts by looking through social networks (LinkedIn and Twitter at the very least), a company’s website, meetups or conferences, and blogs, forums, or discussion boards to name a few. It’s often useful to provide a template and a sample of the deliverables you’re expecting. Manual Lead Generation.

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How to ABM Like a Boss (Part 3): Get Your Data Ready

DemandBase

Reps can manually find contacts by looking through social networks (LinkedIn and Twitter at the very least), a company’s website, meetups or conferences, and blogs, forums or discussions boards to name a few. It’s often useful to provide a template and a sample of the deliverables you’re expecting. Manual Lead Generation.