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Email Lists: Should You Rent or Buy?

The Point

If you’re looking to integrate email into your lead generation mix in 2012, you would do well to consider list purchase as an increasingly viable option. It’s clear that you need to include more proactive outreach to the type of prospects most likely to have a need for your new solution, even if they don’t know such a solution exists.

De-duping 100
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Sales Intelligence: What to Expect When You’re Prospecting

Zoominfo

Role of Sales Intelligence In: Data Quality and Management Creating an Ideal Customer Profile Lead Generation The Technology Stack & Intent Data. Look for tools that automatically sync, append, enrich, and de-dupe your data as new information becomes available and your database grows. Data Quality and Management.

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Sales Intelligence: What to Expect When You’re Prospecting

DiscoverOrg

Lead generation. Look for tools that automatically sync, append, enrich, and de-dupe your data as new information becomes available and your database grows. 3: Sales intelligence for lead generation. Creating an Ideal Customer Profile. Using the technology stack. Data quality and management.