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21 Tips & Other Impressions from the Marketo User Summit

The Point

Earlier this week, Marketo , the marketing automation company, held its second ever user conference in San Francisco. From Marketo’s perspective, I understand the need to frame marketing automation in ever more mission-critical terms. Marketo has more than 300 content assets on offer on its Website.).

Marketo 100
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B2B Lead Generation Companies – Right Way to Choose

Binary Demand

(Statista) Businesses that thrive in the lead nurturing create 50% more sales-ready leads. Marketo) Only 20% of prospects are pursued. Marketing Donut) 40% of marketers believe their lead generating technologies need to be updated. The top businesses strive to generate quality sales leads.

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B2B Lead Generation Companies – Right Way to Choose

Binary Demand

(Statista) Businesses that thrive in the lead nurturing create 50% more sales-ready leads. Marketo) Only 20% of prospects are pursued. Marketing Donut) 40% of marketers believe their lead generating technologies need to be updated. The top businesses strive to generate quality sales leads.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.