Scoop.it

DECEMBER 28, 2021

Therefore, it makes sense to sharpen the focus on your lead management and optimize it at every stage. In fact, research shows that automating your lead management process can increase sales revenue by 10% in just six months. First, let’s elaborate on what lead management entails: What is Lead Management?

Sales Management 52

Sales Management Lead Management Lead Scoring Lead Ranking 52

Martech

SEPTEMBER 21, 2021

Combined, the core features offered by most marketing automation platforms profiled in this report include: Email marketing and landing page development; Lead management (i.e., capture, scoring and nurturing); Native CRM integration; and APIs or app marketplaces for faster martech system access. Lead management.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120

LeadSloth

JANUARY 12, 2010

1) We’re at a point where we have lot of data about marketing performance, but it’s a big challenge to turn it into actionable information (2) we’re actively tweeting, blogging and using LinkedIn, but how can that be effectively managed, and how can it be measured? (3)

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100