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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

CTR: Clickthrough Rate. DNS: Domain Name Server. WOM: Word-of-Mouth. WOM marketing is inexpensive, but it takes work and involves leveraging many components of inbound marketing like product marketing, content marketing, and social media marketing. Learn more about creating a powerful WOM marketing strategy here.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

15) Clickthrough Rate (CTR). These sites often have their own domain names and distinct visual branding. Not all links (and linking domains) are created equal, and a no-follow attribute helps avoid any foul play. Factors like linking domains and even social media play a role in off-page optimization. 96) Workflow.