Account Based Marketing Strategies: 7 Tactics to Improve Campaign Performance
DealSignal
AUGUST 30, 2021
But to truly rise to excellence, you’ll want to connect the dots across your organization — so, more than just sales and marketing. For example, if your company sells multiple SaaS solutions, the alignment shouldn’t stop at just sales and marketing. Research suggests that only 30 to 50% of your data is accurate.
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