CRM Forrester Media Plans SMB 
Convince & Convert
FEBRUARY 10, 2010
“We want to give SMB a complete tool to allow them to move the needle on the 20% of social media that matters.&# "How can social media kill email, when you have to have an email address to belong to a social media site?”
Convince & Convert
FEBRUARY 23, 2010
there’s a schism coming in social media between companies using it for marketing, and companies using it for customer service and CRM. I’m constantly referring back to Forrester’s POST methodology when planning campaigns. Like Sonny divorcing Cher (or was it the other way around?)
B2B Marketing Zone Posts
DECEMBER 1, 2010
Social CRM - How some companies are using it. OnPath , November 19, 2010 Yesterday we hosted an event titled: Social CRM: What is it? Our panelists had a candid discussion about the merits of Social CRM. One of the areas that we did not have enough time to cover is real life examples of companies using Social CRM.
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