article thumbnail

60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

CPL: Cost-per-Lead. Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others. DM: Direct Mail, or Direct Message (Twitter). Direct Message: A message on Twitter used to get in touch with a Twitter follower directly and in private. CPC: Cost-per-Click (See PPC).

article thumbnail

The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

24) Cost-per-Lead (CPL). Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others. Learn more about how to use hashtags on Twitter, Facebook, and Instagram here.). The news feed on Twitter is called Timeline. A re-posting of a tweet posted by another user on Twitter.