Remove CPC Remove Demonstrating Intent Remove Magazine Remove PPC
article thumbnail

Paid Media Ad Strategies for the 4 Most Common Marketing Priorities

SmartBug Media

Paid media campaigns may include any combination of pay-per-click (PPC) advertising, display advertising, social media advertising, search engine marketing (SEM), and so on. magazine articles) and owned media (e.g., What Is Paid Media Advertising? Paid media advertising is any media placement or series of placements that are paid for.

article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Affiliates commonly use organic search rank and PPC marketing. Affinity marketing A partnership between a company and an organization that aggregates people sharing the same interests to bring a larger consumer base to the opposite party. Pay per click (PPC) Also called cost per click (CPC), it refers to internet advertising.

article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Affiliates commonly use organic search rank and PPC marketing. Affinity marketing A partnership between a company and an organization that aggregates people sharing the same interests to bring a larger consumer base to the opposite party. Pay per click (PPC) Also called cost per click (CPC), it refers to internet advertising.