Remove CPC Remove Deliverability Remove Link Building Remove ROMI
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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Deliverables Something produced by a project that is intended to be delivered to a customer. Pay per click (PPC) Also called cost per click (CPC), it refers to internet advertising. Return on marketing investment (ROMI) One of (or THE) the most important metrics in marketing and used to determine the value of a campaign.

article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Deliverables Something produced by a project that is intended to be delivered to a customer. Pay per click (PPC) Also called cost per click (CPC), it refers to internet advertising. Return on marketing investment (ROMI) One of (or THE) the most important metrics in marketing and used to determine the value of a campaign.