Remove CPC Remove Deliverability Remove Demonstrating Intent Remove Link Building
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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Deliverables Something produced by a project that is intended to be delivered to a customer. Demand generation Targeted marketing programs that drive awareness and incite interest in a company’s products and/or services. Pay per click (PPC) Also called cost per click (CPC), it refers to internet advertising.

article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Deliverables Something produced by a project that is intended to be delivered to a customer. Demand generation Targeted marketing programs that drive awareness and incite interest in a company’s products and/or services. Pay per click (PPC) Also called cost per click (CPC), it refers to internet advertising.