Cost per Lead Document Knowledge Base Lead Management 
SnapApp
APRIL 25, 2018
These essentials are well documented and shared throughout the entire organization on a regular basis. . One of the biggest challenges as a B2B tech marketer is making sure that sales and marketing are in sync around the lead management process. . Currently, the company's funnel has improved 10x; we've reduced the CPL by 50%.
SnapApp
APRIL 25, 2018
These essentials are well documented and shared throughout the entire organization on a regular basis. One of the biggest challenges as a B2B tech marketer is making sure that sales and marketing are in sync around the lead management process. I recently took a big leap and started my own marketing shop, Marketing 261.
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