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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

But some acronyms have multiple meanings, even industry-specific ones, and sometimes Wikipedia doesn''t do them justice. An internet advertising model where the advertiser pays for each specified action someone takes, like an impression, click, form submit, or sale. CPC: Cost-per-Click (See PPC).

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Complete Guide to B2B Marketing

Directive Agency

They also have terrific support and are able to integrate into most every CRM so that your data stays intact. SEO allows you to generate leads without any initial cost per click, decreasing your overall cost per acquisition, increasing your profit margin, and ideally building your cash on hand. Scholarship.