Remove Cost per Acquisition Remove Narrowcasting Remove Privacy Remove Segmentation
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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

In fact, using personalized push notifications increases conversions: 7% open rate for segmented push messaging compared to a 3% open rate for generic, broadcast messages (a 2x improvement). 54% of users convert from a segmented push notification, compared to only 15% for broadcast messages (a 3x improvement). 33) Privacy Marketing.