8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM)
Valasys
SEPTEMBER 10, 2019
Another report by Nielsen reveals that 68% of people trust online reviews from other customers, which places online opinions as the third most trusted source of product information. Strong brand equity is not only the causation of strengthening the Word of Mouth Marketing (WOMM) but also bears a positive correlation with the same.
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