Remove Correlation Remove Long Tail Marketing Remove ROMI Remove Training
article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Long-tail keyword A multiple-keyword phrase – usually made up of three or four words but can be much longer—that is specific to what people may search for to find your product. Long tail keywords are easier to rank for but have less search volume. Instead, they rely on patterns and inference.

article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

Long-tail keyword A multiple-keyword phrase – usually made up of three or four words but can be much longer—that is specific to what people may search for to find your product. Long tail keywords are easier to rank for but have less search volume. Instead, they rely on patterns and inference.

article thumbnail

90 CRO Tips from 42 Shopify Experts

Convert

They’ve been trained to think search is the quickest way to find what they need, which means the common UX is failing them. Rafael Romis, Founder of Weberous Web Design. This correlates nicely with a test we ran a while back on using animated gif videos on the product pages. Rafael Romis. Kaitlyn Fostey. Kat Garcia.