11 A/B Testing Platforms That Integrate Well With Shopify (+ 8 Key Things That Make a Tool Perfect for Shopify A/B Testing)
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SEPTEMBER 22, 2021
A multivariate test or an A/B test? Before You Get Started Testing, Create A List Of Hypotheses Based On User Research And Qualitative Analysis. Great copywriters understand that the product itself is not what people buy. There’s an old copywriting maxim: Always ask someone to take your call to action at least 3 times.
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