Copyright Forrester Marketing Mix Telemarketing 
Marketing Insider Group
JUNE 11, 2010
I link to some of the latest research from firms like emarketer, Forrester, Morgan Stanley and the Altimeter Group and cite popular social media experts like Charlene Li, Shannon Paul, Jay Baer and Jason Falls. Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.
Marketing Insider Group
OCTOBER 14, 2010
Paid search is an important part of our marketing mix and one that has driven…(fill in something quantifiable like sales, leads or contacts followed by the number of total impressions because that usually sounds like an impressive number). Search is really hard to explain. So here’s my best shot. All rights reserved.
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